As reported by Jane C. Timms on the Real Deal, Vivian, a real estate agent with Ariela Heilman Real Estate, began the site because she was "always struck by how tacky real estate developers' Web sites are[.]" Yep...we agree.
Vivian's site has lots of beautiful photos of different Bronx apartments and their details. Methinks there will be some more detail and articles/posts as the site gets off the ground.
Congrats Vivian! And good luck. Give BoogieDowner a shout if you ever have something that is Listing of the Day worthy.